Self-paced Online or Correspondence
This course deals with the many issues impacting the management of large convention and exposition centers. The course is taught from an organizational marketing base. Topics include meeting site selection, program planning and budgeting, legal issues and insurance problems, housing, food and beverage arrangements, transportation, exposition management, and audio-visual services.
The text is available through many online booksellers, and may be found at some local bookstores. Search using the ISBN to make sure you buy the right edition.
HOS 4535 is an overview of the basic principles of public relations as applied to various sectors of the hospitality industry (lodging, restaurants, attractions, and local and regional organizations that promote constituent members). This course introduces students to concepts and successful practices.